THE COUNTER

The visualizations on this page are derived from real world consumer credit and debit card transaction data. They give unprecedented visibility into the key drivers of company growth behind the scenes, often not reported on earnings calls or public reports.

THE COUNTER Sales Performance

THE COUNTER

Growth Rates: Modeled vs. Actual

Monthly Modeled vs. Actual sales growth compared to same period last year.

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Daily Sales

Compares daily sales this year vs. prior year.

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Daily Transaction Volume

Tracks sales transactions vs. prior year.

THE COUNTER Competitive Insights

The Counter sees fluctuations in check size and market share while Millennials drive significant revenue contributions.

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Quarterly Sales Growth

YoY sales growth vs. category

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Quarterly Transactions Growth

YoY transaction count changes vs. category

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Market Share

Market share percentage by competitor across category.

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Average Order Value (AOV)

Average Order Value compared to category average.

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Sales by Metro Area

Quarterly sales across major metropolitan markets.