A data blog about where people are spending their money.
Interesting insights about how people are ‘talking’ with their dollars.
And about what can you learn by looking into transaction data?
Unveiling Consumer Spending Habits: Exploring the Rise of Grocery Delivery Services Through Transaction Data
Transactional data can be instrumental in detecting and understanding new trends, especially in grocery delivery services.
Leveraging Transaction Data for In-Depth Trade Area Analysis: Uncovering Consumer Spending Patterns
Transaction data can elevate trade area analysis, giving retailers a better understanding of a customer base. That can inform decisions regarding store locations, product selections & marketing approaches.
Inflation Pressures: Egg Prices Nearly Doubled Since 2021
Inflation pressures have inflamed prices, doubling the cost of eggs since 2021. Here’s what those price changes look like & what that could mean for the future.
Millennial Cross Shopping Coffee Preferences
Starbucks is still the king of coffee for Millennials, according to consumer data. Here’s a look at their coffee preferences, based on transaction data.
Instacart & Grocery Delivery is Here to Stay
We’re spending nearly 4X more with Instacart than in 2019 pre-pandemic times, alternative data trends show.
US Inflation Affecting Grocery Bills?
Grocery store transactions have surged recently, credit card & customer spending data shows. Here’s how much grocery spend has increased & what insights we can glean from the alternative data.