money talks.

 A data blog about where people are spending their money.
Interesting insights about how people are ‘talking’ with their dollars.
And about what can you learn by looking into transaction data?

 
Home DIYers Cross Shopping Brand Loyalty
Jonathan Chin Jonathan Chin

Home DIYers Cross Shopping Brand Loyalty

Home DIYers & pros still prefer Home Depot as their top choice for materials and supplies, according to the latest credit card & sales transaction data. Guess who comes in second? It’s NOT Lowe’s.

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Walmart Black Friday Spend Trend Results
Jonathan Chin Jonathan Chin

Walmart Black Friday Spend Trend Results

Walmart's Black Friday 2022 spend level was slightly up from 2021, sales transaction data reveals. Does that mean Walmart will be a go-to retailer for holiday shopping? Find out now.

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Best Buy Black Friday Performance Results
Jonathan Chin Jonathan Chin

Best Buy Black Friday Performance Results

Best Buy's Black Friday looks like they dipped from last year, alternative data and customer spending data show. Find out if this may be due to inflation, layoffs, or other factors.

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Costco Black Friday Results Performance
Jonathan Chin Jonathan Chin

Costco Black Friday Results Performance

Costco has shown strong growth every year over the past 4 years, despite the pandemic, customer data shows. Here’s what alternative data insights you can glean from those findings.

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Fitness Spend by Generation
Jonathan Chin Jonathan Chin

Fitness Spend by Generation

Which generations are keeping up with fitness spend & which ones are building new habits? Find out what’s revealed via customer & alternative data.

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Adidas & Nike Sales Leading Up to The World Cup
Jonathan Chin Jonathan Chin

Adidas & Nike Sales Leading Up to The World Cup

YOY sales for Adidas & Nike were negative in 2021 leading up to the biggest sporting event, alternative data shows. Here’s a look at the world of difference a year can make through the lens of customer spending & alternative data.

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Sports Betting is Growing Fast!
Jonathan Chin Jonathan Chin

Sports Betting is Growing Fast!

With the World Cup starting, sports betting is growing FAST, customer data shows. Here’s why & what alternative data trends are emerging.

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