Decision-Grade Economic Intelligence
Turn yesterday’s consumer transaction data into better decisions today.
Facteus turns the real spending of U.S. consumers from 200M+ active cardholders into a verified truth layer with answers for forecasting, benchmarking, planning, and targeting.
All delivered just one day after it happens.
Facteus data is trusted by
The Problem
Data is abundant. Answers are scarce. Speed is key.
You have more data and more AI than ever before. But teams are stuck choosing between signals that are fast but unverifiable, or data that is credible but too late to change the outcome. Until now.
Fast signals are often unverifiable
Curated estimates, receipt panels, surveys and modeled proxies say they move “quickly”, but they force you to trust a panel instead of the real economy.
Credible sources arrive too late
Government statistics, syndicated reports, and quarterly earnings are useful, but by the time they confirm the trend, the window to act has already narrowed.
AI answers still need a source you can defend
A fast summary isn’t a strategy. Fast answers only matter if the numbers can survive a board review, investment committee, CFO challenge, or client audit.
The Facteus Truth Layer
Every answer starts with what consumers actually did. Yesterday.
Facteus is built on the largest verified set of consumer transaction data in the U.S.: nearly $4 trillion in observed spend across 200M+ active consumer cards. Whether you need a view of the total consumer economy or a competitor’s store-level performance in a single market, Facteus gives you the answers you need with the confidence your stakeholders expect.
See
where people actually shopped
Consumer transaction data is captured passively from 18+ direct sources, as purchases happen. No surveys, no receipts to scan, no opt-in – which means no bias. Just what people actually bought, where, and for how much.
200M+
active cards
5M+
merchant locations
3,500+
named brands tracked
10M+
UPCs across 45K stores
Verify
it against the economy
Every signal is checked against the economy itself – benchmarked to BEA consumption data, Census retail sales, and reported earnings daily. So you know the number behind your decision is a number you can defend.
92%
average correlation to U.S. Census Monthly Retail Sales
1.8%
average MAPE across top 100 tickers
8 years
of history for trending
Act
before the market moves
Facteus doesn’t stop at what happened. We tell you which markets drive the shift, what it means for your share, and the size of the opportunity – all in near-real-time. So you can act on it while it’s still news.
Seconds
to an answer
1 day
after the transaction
Anywhere
Delivered in the platform, your BI tool, or via MCP
See for Yourself
Ask the economy anything. Get an analyst-quality answer in seconds.
Type a business question in plain language. Facteus maps it to real consumer transaction data, from the whole U.S. economy down to a single competitor's store, and returns the answer with the chart, the drivers behind it, and the numbers to back it up. No SQL. No ticket to the data team. No waiting for next month’s report.
Interactive Demo
Built Into Your Workflows
Work in Facteus. Or bring Facteus to your work.
In the platform
Explore markets, competitors and cohorts directly in the Facteus platform.
In chat
Ask questions in plain language and get an analyst-quality answer back.
In your stack
Deliver the same verified data straight into the warehouse you already run.
In your agents
Give your own agents a source they can cite with confidence.
Who Runs on Facteus
One verified signal. Three kinds of decisions.
Investors
Trade the economy, not a panel.
Point-in-time, backtestable consumer spend signal benchmarked against PCE and scored against reported earnings.
Facteus for Investors
Enterprises
See your competitor’s sales before the market.
Track market share, customer switching, wallet movement, regional performance, category shifts with numbers that hold up in a QBR, board deck, or CFO review.
Facteus for Enterprise
Agencies
Plan with context. Target with truth.
Use real purchase behavior to plan audiences, activate smarter, and measure outcomes with transaction-level proof, not just clicks, panels or proxies.
Facteus for Agencies
Industries We Serve
Built for the decisions your industry relies on.
Restaurants
Know if it’s you or the whole market.
Benchmark competitor sales, traffic, and share down to the store level. See whether a soft quarter is your stores, the broader category, or guests shifting to the competition.
Retail
See who’s gaining share before quarter-end.
Track named competitors, market-share shifts, and shopper behavior across markets. See where demand is growing, where customers are moving, and where you have an opportunity to win.
Gas & Convenience
See beyond the pump.
Separate fuel from the in-store spending, track trips by daypart, and benchmark local performance against convenience stores, QSRs, and coffee chains competing for your same customers.
Artificial Intelligence
Ground your AI in what people actually buy.
Train, calibrate, and validate AI models against observed consumer spending behavior, so synthetic consumers and agents look like the real people who make up the U.S. economy.
Direct-to-Consumer
Know your customers beyond checkout.
See where your buyers shop, which competitors share their wallet, and where lapsed customers go. Uncover retention risks and growth opportunities your first-party data can’t show you.
Decisions made faster, with higher conviction.
“Facteus is more accurate than tools we’ve used in the past, allowing us to understand the market and make decisions faster and with a higher degree of confidence. Continuous product innovation has made the partnership more actionable and valuable over time.”
Sr. Director, Analytics & Strategy
Nationwide Apparel Retailer
“Interacting with Facteus data is intuitive and fits seamlessly into my everyday workflows. The visibility I’ve gained into previously opaque parts of the market has transformed the way we approach our business.”
Chief Strategy Officer
Nationwide Fast Casual Chain
“Facteus has unlocked visibility into consumer markets that our legacy data providers don’t track. With Facteus, we’re able to better understand our consumers and contextualize our performance against peers.”
Sr. Manager, Consumer Analytics & Marketing
Global Athleisure Brand
“Facteus gave us the necessary answers to make better-informed decisions, without adding complexity. The platform is easy-to-use, the team is extremely helpful, and the decisions are trusted at the executive level.”
Director, Growth Analytics
Nationwide Chicken Chain
“The Facteus platform is being quickly adopted across our entire organization, and visibility into metrics like cross-shopping and share of wallet is changing the way we make decisions.”
Head of Business Operations
eCommerce Retailer
“Having competitive performance visibility trended over time has become paramount for our teams’ decision-making processes, across both strategic planning and marketing targeting.”
Sr. Manager, Insights
Nationwide Steakhouse Chain
“Facteus gives us a clearer picture of our customers, competitors, and market demand. The visibility into performance benchmarking and customer behavior by cohorts now plays a key role in our decision-making process for menu, marketing, and expansion strategy.”
Vice President, FP&A
Fast Casual Chicken Restaurant
Enterprise-Grade Trust
High stakes decisions require high-trust data.
No PII
Secure from the start. No PII. Ever.
Data is anonymized before it ever reaches Facteus using proprietary technology. Transactions are privacy-protected while preserving 99.7% statistical significance.
SOC 2
CCPA
GDPR
Built for bank compliance.
SOC 2, CCPA and GDPR compliant, with enterprise security controls and a decade of experience handling data from the country's largest financial institutions.
Move from informed to ready to act.
The winners won’t be the companies that know more. They’ll be the companies that turn answers into action.
Talk to our team