Facteus for Finance

Competitive Sales Insights

Benchmark better, forecast smarter and build more resilient plans grounded in real sales data.

Unlock your biggest intelligence opportunity: your competitor’s real-time, store-level sales data.

Store-Level Performance Benchmarking & Competitor Intelligence

  • See brand and store performance relative to named competitors in every US market
  • Benchmark local market share against category growth—using real sales data
  • Identify rising competitors and shifting consumer preferences early
  • Understand how competitor promotions impact traffic and revenue
  • Diagnose underperformance with store-level competitive comparisons

Budgeting & Forecasting

  • Ground forecasts in actual competitor and category sales
  • Incorporate real-time category comps into budgeting cycles
  • Spot market volatility by tracking competitor sales weekly
  • Build forecasts that reflect external market realities, not just internal trends

Loyalty & Revenue Retention

  • Spot when loyal customers begin shifting spend to competitors
  • Measure competitor share of wallet among your customers
  • Identify cross-shopped brands and regions at risk of churn
  • Help marketing target high-value defectors with precision offers

Store Expansion & Market Planning

  • Use competitor sales to size local markets with real demand data
  • Compare new store performance to nearby competitors post-launch
  • Detect underserved markets where you can win share
  • Avoid overbuilt zones by analyzing category saturation and spend flows
Excel Dashboard Graphic

Flexible Data Access Options

  • API: Feed competitive data directly into your internal BI stack
  • Dashboard: Visualize your competitors’ sales alongside your own
  • Data Extracts: Custom files for analysis, modeling, or third-party tools
Facteus client
Top 5 AdTech Platform
"Facteus has driven 50% improvement in our campaign ROI with our display side platform."
FP&A Leader in Top Retail Brand
"Facteus has transformed how our FP&A team forecasts, benchmarks and allocates - all based on competitive consumer transaction data."
Top 10 Hedge Fund
"The speed, granularity, and predictive signals Facteus data provides have given our quantitative strategies a meaningful edge in positioning ahead of market movements."