MRS FIELDS

Mrs Fields experiences significant growth in average check size and trips, despite a decline in market share, with notable Gen X contribution to revenue.

MRS FIELDS

Quarterly Sales Growth

YoY sales growth vs. category

MRS FIELDS

Quarterly Transactions Growth

YoY transaction count changes vs. category

The visualizations on this page are derived from real world consumer credit and debit card transaction data. They give unprecedented visibility into the key drivers of company growth behind the scenes, often not reported on earnings calls or public reports.

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MRS FIELDS

Market Share

Market share percentage by competitor across category.

MRS FIELDS

Average Order Value (AOV)

Average Order Value compared to category average.

MRS FIELDS

Sales by Metro Area

Quarterly sales across major metropolitan markets.