Facteus for Finance
Competitive Sales Insights
Benchmark better, forecast smarter and build more resilient plans grounded in real sales data.
Unlock your biggest intelligence opportunity:
your competitor’s real-time, store-level sales data.
Store-Level Performance Benchmarking & Competitor Intelligence
- See brand and store performance relative to named competitors in every US market
- Benchmark local market share against category growth—using real sales data
- Identify rising competitors and shifting consumer preferences early
- Understand how competitor promotions impact traffic and revenue
- Diagnose underperformance with store-level competitive comparisons
Budgeting & Forecasting
- Ground forecasts in actual competitor and category sales
- Incorporate real-time category comps into budgeting cycles
- Spot market volatility by tracking competitor sales weekly
- Build forecasts that reflect external market realities, not just internal trends
Loyalty & Revenue Retention
- Spot when loyal customers begin shifting spend to competitors
- Measure competitor share of wallet among your customers
- Identify cross-shopped brands and regions at risk of churn
- Help marketing target high-value defectors with precision offers
Store Expansion & Market Planning
- Use competitor sales to size local markets with real demand data
- Compare new store performance to nearby competitors post-launch
- Detect underserved markets where you can win share
- Avoid overbuilt zones by analyzing category saturation and spend flows

Flexible Data Access Options
- API: Feed competitive data directly into your internal BI stack
- Dashboard: Visualize your competitors’ sales alongside your own
- Data Extracts: Custom files for analysis, modeling, or third-party tools

Top 5 AdTech Platform
"Facteus has driven 50% improvement in our campaign ROI with our display side platform."
FP&A Leader in Top Retail Brand
"Facteus has transformed how our FP&A team forecasts, benchmarks and allocates - all based on competitive consumer transaction data."
Top 10 Hedge Fund
"The speed, granularity, and predictive signals Facteus data provides have given our quantitative strategies a meaningful edge in positioning ahead of market movements."